Video Premiere: The Rise of Romero Britto’s Pop Art Empire
From painting on newspapers as a child to displaying his signature style seen across the globe, Romero Britto’s goal has always remained the same.
“I hope when people see my art they have a big smile on their face and a huge one in their heart,” Britto says.
The internationally-renowned Pop artist talks about his rise to fame in Park West Gallery’s newest video. Known for his brightly-colored style that blends Pop Art and Cubism, Britto’s artwork is collected around the world and utilized by major brands and companies.
Britto was born and raised in Recife, Brazil. He found inspiration from local artists and painted on every surface he could find. Eventually, a trip to Europe exposed him to artwork by Pablo Picasso and Henri Matisse, inspiring him to become an artist.
Britto immigrated to Miami in 1988, where he has remained since. His artwork gained international attention when working with Absolut Vodka for a high-profile ad campaign. Since then, Britto has established himself as one of the world’s top Pop artists. His art is shown in more than 140 galleries worldwide and his commissions have included Apple Latin America, Coca-Cola, and Disney. In 2016, Britto served as Brazil’s ambassador for the Summer Olympics in Rio.
Like his optimistic artwork, Britto works to bring smiles to everyone through philanthropic efforts. The artist has worked with organizations such as St. Jude Children’s Research Hospital, Best Buddies International, and the Prince’s Trust International.