Romero Britto nominated by Coca-Cola to carry Olympic Torch in 2016

romero britto coca cola

Romero Britto and Xiemar Zarazua of Coca-Cola with the 2016 Summer Olympics torch (Photo courtesy of Coca-Cola)

Romero Britto and Coca-Cola, two effervescent forces that aim to spread happiness, are partnering up to celebrate the 2016 Summer Olympics with special art and events.

Earlier this year, Park West Gallery was excited to announce that Britto was made an official ambassador of the Olympic Games in 2016, held in Rio de Janeiro his home country of Brazil, by the Brazilian Olympic Committee.

In continuing his role as an ambassador, Britto was nominated by Coca-Cola to carry the Olympic Torch when the games arrive.

“As a Brazilian it is a wonderful feeling to be nominated as a Rio 2016 Olympic Torchbearer in my country,” says Britto in a written statement. “It’s a unique opportunity and I want to help promote it and show that art also spreads happiness through its essence and its colors.”

As part of the partnership with Coca-Cola, Britto will create five paintings representing local elements from each of Brazil’s five regions and a collection of five pins that correspond with the paintings. Together, they will form a map of Brazil in a special edition kit.

Of course, a partnership with Coca-Cola isn’t complete without the famous soda. A limited edition aluminum Coca-Cola bottle will be launched and sold in Rio de Janeiro in honor of the Olympic Torch Relay.

romero britto coca cola

Britto speaking about his partnership with Coca-Cola for the 2016 Summer Olympic Games (Photo courtesy of Coca-Cola)

Britto, born in the Brazilian state of Pernambuco, also met with students from a school selected from the Coca-Cola Schools Festival on October 25.

“Romero Britto is a natural ambassador for Brazil abroad and he charms the world with the style of his art,” explains Xiemar Zarazúa, president of Coca-Cola Brazil, in a written statement. “The partnership turns him into a storyteller of the Rio 2016 Olympic Games Coca-Cola story, from capturing elements from the five regions of the country, and also through the Torch Relay and with our special bottle, until Rio 2016 with the pins.”

Britto is known for his colorful style art that combines cubism, pop art and graffiti, and encourages themes of optimism and happiness. Park West Gallery proudly represents Britto as one of its artists, and is the only source for collecting his three-dimensional relief graphic works.

7 Responses to Romero Britto nominated by Coca-Cola to carry Olympic Torch in 2016

  1. Lorna Berube says:

    Britto and Coca Cola…great partnership! Looking forward to seeing Britto’s Art ‘kit’!

  2. Mary Ann Bell says:

    So happy to hear of Britto carrying the Olympic torch. I love his work. My first Britto from a few years ago brings me such joy. Best wishes !

  3. Carolyn Clapp says:

    I’m so happy to hear this news! I had the pleasure of meeting him last month at a Park West event. Having met him’ I truly understand why his work is so optimistic & uplifting. He not only “charms the world with the style of his art” he is equally charming in his personality. Can’t wait to get my artwork & look forward to seeing him carrying the Olympic torch & seeing his Coca Cola art work.

    • parkwestgal says:

      Thank you Carolyn, and we’re happy you had such a positive experience! It’s hard not to when meeting such an energetic artist.

  4. F Anthony Del Nuovo Ph.D says:

    Romero is an incredibly creative artist. His colorful and delirious presentations bring a sense of joy coupled with focus and depth to those who look upon them. His Art expresses the spirit and creativity of Brazil as a burgeoning country and a culture that enlivens the spirit and brings focus to the soul. I believe this Coca-Cola commission is justifiably deserved and his present at the Olympic Games a true acknowledgment of his talent. Many many peaceful productive and happy years

  5. Rags says:

    Met Romero Britto in a recent Park West VIP event. Such an engaging and humble artist!

  6. Karen Thomas says:

    I purchased my first Britto piece as a family heirloom for my granddaughter. I plan to eventually do the same for my grandson. I am a true fan!

Leave a comment

Prove you\'re human. *

Latest News

  • Autumn de Forest’s artistic lineage

    Autumn de Forest, in an article with the T Brand Studio of the New York Times, states that her interest in painting began when she saw her father staining ...
    Read More
  • Cruise Advice explores art auctions with Park West Gallery

    Collecting art at sea during auctions may sound intimidating, but Cruise Advice provides an in-depth look at how Park West art auctions are a must-do on any cruise vacation.
    Read More
  • Take the Anatole Krasnyansky quiz

    Anatole Krasnyansky is known for his amazing watercolor artwork that is seen in two distinct styles, both of which represent his eastern heritage. But how much do you know ...
    Read More
  • 5 facts about Muhammad Ali

    Muhammad Ali (1942-2016) was one of the greatest sports figures in history, not only for his amazing skills in the ring, but for much of what he did outside of ...
    Read More
  • Donna Sharam: The Color Queen of Australia

    Born in the Australian countryside – better known as the Australian Bush – Donna Sharam didn’t have the upbringing of a ...
    Read More
  • Guy Harvey’s innovative art on metal

    Guy Harvey’s signature style is his vibrant paintings of aquatic wildlife taken from his experiences as a marine biologist. The mix of science and art isn’t common among famous ...
    Read More
  • Park West Foundation steps up to end cancer with Relay For Life

    Park West Gallery is teaming up with the American Cancer Society and its local community to step up and end cancer. The Park West Foundation, the non-profit ...
    Read More
  • Peter Max opens exhibition at Tampa Museum of Art

    The Tampa Museum of Art presents “Peter Max: 50 Years of Cosmic Dreaming,” showcasing a collection of 90 of Max’s bold and colorful artworks from the past 50 ...
    Read More
  • When Duaiv met Salvador Dali

    Imagine walking up to the home of your favorite celebrity or role model, knocking on the door, and instead of being shooed away by security, the celebrity opens the door ...
    Read More
  • Why Romero Britto is dedicated to his charitable efforts

    Romero Britto, one of the world’s most iconic pop artists, realizes the importance of young people immersing themselves in the arts and general education. Growing up in Recife, Brazil, ...
    Read More
  • Simon Bull shares his memories of painting with Muhammad Ali

    Artist Simon Bull was one of two artists selected by Park West Gallery to work with Muhammad Ali in creating a limited series of paintings based on ...
    Read More
  • Louvre reopens after flooding threatens art collection

    The public can once again admire masterpieces such as the “Mona Lisa” with the reopening of the Louvre in Paris after flooding forced the museum to close. Louvre officials reopened the ...
    Read More