Romero Britto nominated by Coca-Cola to carry Olympic Torch in 2016

romero britto coca cola

Romero Britto and Xiemar Zarazua of Coca-Cola with the 2016 Summer Olympics torch (Photo courtesy of Coca-Cola)

Romero Britto and Coca-Cola, two effervescent forces that aim to spread happiness, are partnering up to celebrate the 2016 Summer Olympics with special art and events.

Earlier this year, Park West Gallery was excited to announce that Britto was made an official ambassador of the Olympic Games in 2016, held in Rio de Janeiro his home country of Brazil, by the Brazilian Olympic Committee.

In continuing his role as an ambassador, Britto was nominated by Coca-Cola to carry the Olympic Torch when the games arrive.

“As a Brazilian it is a wonderful feeling to be nominated as a Rio 2016 Olympic Torchbearer in my country,” says Britto in a written statement. “It’s a unique opportunity and I want to help promote it and show that art also spreads happiness through its essence and its colors.”

As part of the partnership with Coca-Cola, Britto will create five paintings representing local elements from each of Brazil’s five regions and a collection of five pins that correspond with the paintings. Together, they will form a map of Brazil in a special edition kit.

Of course, a partnership with Coca-Cola isn’t complete without the famous soda. A limited edition aluminum Coca-Cola bottle will be launched and sold in Rio de Janeiro in honor of the Olympic Torch Relay.

romero britto coca cola

Britto speaking about his partnership with Coca-Cola for the 2016 Summer Olympic Games (Photo courtesy of Coca-Cola)

Britto, born in the Brazilian state of Pernambuco, also met with students from a school selected from the Coca-Cola Schools Festival on October 25.

“Romero Britto is a natural ambassador for Brazil abroad and he charms the world with the style of his art,” explains Xiemar Zarazúa, president of Coca-Cola Brazil, in a written statement. “The partnership turns him into a storyteller of the Rio 2016 Olympic Games Coca-Cola story, from capturing elements from the five regions of the country, and also through the Torch Relay and with our special bottle, until Rio 2016 with the pins.”

Britto is known for his colorful style art that combines cubism, pop art and graffiti, and encourages themes of optimism and happiness. Park West Gallery proudly represents Britto as one of its artists, and is the only source for collecting his three-dimensional relief graphic works.

7 Responses to Romero Britto nominated by Coca-Cola to carry Olympic Torch in 2016

  1. Lorna Berube says:

    Britto and Coca Cola…great partnership! Looking forward to seeing Britto’s Art ‘kit’!

  2. Mary Ann Bell says:

    So happy to hear of Britto carrying the Olympic torch. I love his work. My first Britto from a few years ago brings me such joy. Best wishes !

  3. Carolyn Clapp says:

    I’m so happy to hear this news! I had the pleasure of meeting him last month at a Park West event. Having met him’ I truly understand why his work is so optimistic & uplifting. He not only “charms the world with the style of his art” he is equally charming in his personality. Can’t wait to get my artwork & look forward to seeing him carrying the Olympic torch & seeing his Coca Cola art work.

    • parkwestgal says:

      Thank you Carolyn, and we’re happy you had such a positive experience! It’s hard not to when meeting such an energetic artist.

  4. F Anthony Del Nuovo Ph.D says:

    Romero is an incredibly creative artist. His colorful and delirious presentations bring a sense of joy coupled with focus and depth to those who look upon them. His Art expresses the spirit and creativity of Brazil as a burgeoning country and a culture that enlivens the spirit and brings focus to the soul. I believe this Coca-Cola commission is justifiably deserved and his present at the Olympic Games a true acknowledgment of his talent. Many many peaceful productive and happy years

  5. Rags says:

    Met Romero Britto in a recent Park West VIP event. Such an engaging and humble artist!

  6. Karen Thomas says:

    I purchased my first Britto piece as a family heirloom for my granddaughter. I plan to eventually do the same for my grandson. I am a true fan!

Leave a comment

Prove you\'re human. *

Latest News

  • Future cruise ships from 6 cruise lines

      Interested in being among the first passengers aboard brand-new ships? Then you have plenty of time to reserve your cabin on one of these upcoming cruise ships. Many of the cruise ...
    Read More
  • Simon Bull’s black backgrounds and bright colors

    Simon Bull is known as a colorist for his use of bright color and expressive, gestural brushstrokes, but one color featured in his works holds a deeper meaning ...
    Read More
  • Dominic Pangborn special guest at international art festival

    When art reaches out and touches someone, it can change their mood, thoughts and even their minds. Dominic Pangborn experiences this first-hand when interacting with his Park West collectors, ...
    Read More
  • Carnival LIVE 2017 lineup announced

    On Aug. 3, Carnival Cruise Line announced their lineup for the 2017 Carnival LIVE shows, a series of comedy acts and country music concerts that will take place ...
    Read More
  • The car art of Scott Jacobs

    Scott Jacobs may be most well known for his incredible photorealistic paintings of Harley-Davidsons, but his passion for vehicles actually began with four-wheels. Jacobs started painting cars around 1987. ...
    Read More
  • Park West Gallery opens “Language of Color” featuring Simon Bull on Aug. 27

    Simon Bull held his first-ever solo exhibition at the age of 18. Now, nearly four decades later, his heartfelt artwork will grace the walls of Park West Gallery ...
    Read More
  • How Olympic athletes inspired Tomasz Rut

    The art of Tomasz Rut captures the beautiful acts and emotions of mankind with god-like figures that could have descended from Mt. Olympus. As it turns out, the real reasons behind ...
    Read More
  • Former foster youth to join Millennial Trains Project to aid homeless youth

    In the 1930s, thousands of transient youths in the U.S. found no hope where they lived, and jumped aboard trains in search of jobs or a new home. Prior to that, ...
    Read More
  • Missing Albrecht Durer engraving recovered in France

    An engraving from German artist Albrecht Durer was donated to the Staatsgalerie Stuttgart art museum in Stuttgart, Germany after being rediscovered since it disappeared over 70 years ago. The engraving, ...
    Read More
  • Cold Stone Creamery works with Best Buddies throughout August

    There’s nothing like a cool ice cream cone to soften the blow of a blazing hot summer day. There’s also nothing like the feeling of helping out. Cold Stone Creamery, ...
    Read More
  • The Olympic artists of Park West Gallery

    When art and sport come together, awe-inspiring imagery and experiences are born. There is no better example of this than when world-class artists are chosen to create artwork for the ...
    Read More
  • Csaba Markus on da Vinci and painting women

    Park West artist Csaba Markus is known for painting ethereal and beautiful portraits of women, carrying on techniques from the old masters. When asked, Markus has a quick answer ...
    Read More